Direct Mail Marketing

Views Updated: Dec 15, 2025

Key Facts

Abbreviation
DMM
Pronunciation
/dɪˈrɛkt meɪl ˈmɑrkətɪŋ/
Category
Business
Related Field
General

Examples in Context

  1. A mail merge, such as a direct mail marketing campaign, where the stylesheet merges names and addresses from a customer file with a letter template.
  2. We discuss how to use data mining methods to analyze historical customer data in direct mail marketing and to improve marketing efficiency.
  3. Statistical Data Mining Applications for Direct Mail Marketing(DMM)
  4. Telephone directory marketing industry includes marketing, direct mail marketing, internet marketing, television shopping, telephone sales and other areas, and in recent years it witnesses the rapid development of the whole industry, the industry is also expanding rapidly.
  5. Except the introduction, it summarizes relevant theories in three aspects, including marketing combinatorial theory, direct mail marketing theory and integrated marketing communication theory.

Other meanings of DMM