Interactive Advertising Bureau

Views Updated: Dec 15, 2025

Key Facts

Abbreviation
IAB
Pronunciation
/ˌɪnərˈæktɪv ˈædvərˌtaɪzɪŋ ˈbjʊroʊ/
Category
Community
Related Field
News & Media

Examples in Context

  1. Internet advertising revenue continues to rise, according to a report released Wednesday by the Interactive Advertising Bureau(IAB) and Price water house Coopers.
  2. The association of national advertisers and the American Association of advertising agencies released a " statement of best practices " on Thursday, which also has the support of the Interactive Advertising Bureau(IAB).
  3. DoubleClick, an Internet advertising corporation in US, has found through research that greater size of a web banner obtains more attention from web users, and Interactive Advertising Bureau(IAB) echoes its discovery.

Other meanings of IAB