Knowledge Based Marketing

Views Updated: Dec 15, 2025

Key Facts

Abbreviation
KBM
Pronunciation
/ˈnɑlɪʤ beɪst ˈmɑrkətɪŋ/
Category
Business
Related Field
Marketing

Examples in Context

  1. Using relevant knowledge based on marketing theory analyses healthy institutions marketing strategy and development prospects issues comprehensively and systematically.
  2. This paper briefly introduces the origin and development of Knowledge based Economy, integrates the actuality of information construction and China communication information industry development, then puts forward some appropriate marketing strategies to promote our country's telecommunication industry development.
  3. The designing of marketing knowledge management system based on systematic view actually is a kind of designing method of knowledge management solution combining the system science and marketing knowledge management, which provides a idea for the designing of knowledge management solution.
  4. Knowledge of psychology, she says, has given her the tools with which to listen to people. Economics allows her to group these people based on common needs. Finally, she uses the marketing discipline to come up with corporate strategies that address those needs.

Other meanings of KBM

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