Online Behavioral Advertising

Views Updated: Dec 15, 2025

Key Facts

Abbreviation
OBA
Pronunciation
/ˈɔnˌlaɪn bɪˈheɪvjərəl ˈædvərˌtaɪzɪŋ/
Category
Business
Related Field
Advertising

Examples in Context

  1. The Commission is cautiously optimistic that the privacy issues raised by online behavioral advertising can be effectively addressed through meaningful, enforceable self regulation.

Other meanings of OBA