Retail Revenue Management

Views Updated: Dec 15, 2025

Key Facts

Abbreviation
RRM
Pronunciation
/ˈriˌteɪl ˈrɛvəˌnu ˈmænɪʤmənt/
Category
Business
Related Field
General

Examples in Context

  1. Usually airports establish a specific division of airport property management to collect rent to increase airport retail revenue, but lack a systematic study of airport retail, not to mention the scientific planning and management of airport retail business.
  2. The second part elaborates retail banking business, introduces the definition and classification of commercial bank retail business related theory research, including expected revenue theory, super money supply theory, commercial bank marketing theory and Customer Management theory.

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