Social Customer Relationship Management

Views Updated: Dec 15, 2025

Key Facts

Abbreviation
SCRM
Pronunciation
/ˈsoʊʃəl ˈkəstəmər riˈleɪʃənˌʃɪp ˈmænɪʤmənt/
Category
Business
Related Field
Management

Examples in Context

  1. Organizational Transformation : The internal reorganization of teams and processes to support a formal Social Customer Relationship Management(SCRM) ( sCRM ) program will become imperative.
  2. But now that admissions offices are enrolling a generation of students and executives who have grown up with Facebook, twitter and LinkedIn, schools are grasping the importance of " social CRM " customer relationship management through social media.
  3. A Study on the Impact of Corporate Social Responsibility on the Performance of Customer Relationship Management

Other meanings of SCRM